In order to build a house, one must establish a foundation. A house can only be as strong as the foundation it’s built upon. The same logic applies to the UnFranchise® Business. If entrepreneurs build a strong foundation in their UnFranchise, it can potentially last forever.

• Product of the Product
• Product of the Program
• GMTSS

Let’s start with the first component, becoming a product of the product. This element involves Market America Exclusive Brands and BV. By becoming a product of the product, UnFranchise Owners can increase their personal BV, create more opportunities for retail, and become more comfortable with the products. This all starts by identifying which of the company’s exclusive brands you could use instead of other name brands to fund your Shopping Annuity^®.

By swapping out the brands you usually by with the company’s exclusive brands, UFOs will earn BV and fund their Shopping Annuity. At this point, you may have questions about our brands and how the products can be used daily. Market America created resources such as the Shopping Annuity Assessment, product events, and support materials on UnFranchise.com to familiarize UFOs with our brands and answer any questions they may have about the brands.

In addition to our exclusive brands, the creation of the Shopping Annuity Premium Brand products gives UFOs another opportunity to swap out their household products with products that will give UFOs BV and/or IBV.

Make a list of household brands that you buy and see if there are exclusive brands that can replace your product. This is the easiest way to start your product search. Order a few products from our exclusive brands and see what you think. This is how you become a product of the product!

What happens when you can’t replace one of your brands with a Market America Exclusive Brand? This is where becoming a product of the program through SHOP.COM comes in. In order to convert spending into earning on products from nonexclusive brands, UFOs need to change how their household buys products every month, quarter, occasion and season. UFOs need to stop buying products through “brick-and-mortar” establishments and purchase products via “click and order” through your SHOP.COM site.

By shopping for products on SHOP.COM, UFOs can save and earn money thanks to the site’s hot deals, price alerts, and opportunities for IBV and/or Cashback. Plus, it’s a better way to shop than at brick and mortar stores because of SHOP.COM’s mobile platform, eGifts, and AutoShip. Plus, with tools like Shopbuddy, UFOs will have coupons and the ability to find the best deals at their disposal. Plus, if UFOs become Shopping Annuity Master Members (SAMM), they’ll save and earn even more money per year than if they were just regular UFOs.

If you’re already spending money on products, why wouldn’t you convert spending into earning with the Shopping Annuity? Essentially, you are getting paid and rewarded to shop. The potential for saving money is far too great an opportunity to pass up. Check out an example of how a small household can convert spending into earning through SHOP.COM.

Finally, after becoming both a product of the product and product of the program, it’s time to learn and grow through the Global Meeting, Training, and Seminar System (GMTSS). The GMTSS is proven system of meetings, seminars and events that provide new and established UnFranchise Owners with individual learning opportunities that contribute to standardized and effective training.

The GMTSS allows UFOs to learn about the company and business system from top executives in the field. These events also provide marketing opportunities to network with other UFOs. Start with smaller events such as Home Business Presentations and UnFranchise Business Presentations and work your way up. You’ll start to book follow up appointments and get chances to grow your team when you attend GMTSS events.

All of the smaller GMTSS events build towards our two major events, International Convention and World Conference. These two events are the most important yearly gatherings in Market America. It’s the biggest chance you will get to meet thousands of UFOs and learn from the very best executive members. Because of its importance, we preach to sell at least three tickets to these events. These tickets are education passes to the UnFranchise Business. These tickets can inspire belief and motivate you and your team towards success. Once you have your tickets, take a calendar and start planning the dates you will attend GMTSS events.

When should you sell tickets? Here are our suggestions.

By taking the time to build a strong foundation, UFOs will be on the path towards achieving their goals.

To learn more about business building, click here.