An UnFranchise® Owner (UFO) is no stranger to the many tasks that come with building the business. From connecting with potential customers and following up with prospects to crafting compelling social media content, it’s easy to become overwhelmed. Thanks to technological advancements, OpenAI’s ChatGPT is now available as a helpful assistant.
ChatGPT is a language model created by OpenAI that can assist you with various tasks, including drafting emails, creating engaging social media posts, translating content into other languages and writing blog articles. This article will guide you through ChatGPT’s free user registration and explore ways it can benefit UFOs.
To access ChatGPT, visit chat.openai.com and register as a free user. Once you’ve registered, you can provide prompts to ChatGPT, which it will use to generate content for you.
For a closer look at how ChatGPT can assist you in your daily tasks, let’s examine the following prompts. Simply copy and paste them into ChatGPT to see what response you get.
Prompt 1: Write an email to follow up with a customer who showed interest in my product but has not purchased it yet. Make it casual and add some humour.
If you have a potential customer who showed interest but hasn’t purchased your product, ChatGPT can help craft a casual, humourous follow-up email. Provide some information about the customer to make it specific, engaging and personalised.
Prompt 2: I have a friend who expressed interest in learning more about my UnFranchise Business but has ghosted me. It’s been two weeks since I last heard from him. Write a brief text message to follow up with him without sounding needy or desperate.
As a business owner, it’s common to have prospects express interest in your business but never follow up. ChatGPT can assist in composing a friendly, professional text message to follow up with your prospect in the tone you want to convey. As a natural language AI, it understands slang terms like “ghosted,” too! So, chat with it like a person.
Prompt 3: Act as a highly skilled business influencer. List 10 content ideas for Instagram to promote my Market United Kingdom business.
Social media is an excellent way to promote your business. However, generating content ideas can be challenging. With ChatGPT’s help, you can have a brainstorming session to come up with content ideas tailored to your target audience and business goals.
Prompt 4: Write a 500-word blog post on this product: [insert product page link]. Write it in a friendly tone.
Blogging is an excellent way to showcase your products and services, create interest and drive traffic to your UK.SHOP.COM website. ChatGPT can help you write an informative, engaging blog post promoting products in a friendly, conversational style. Imagine if more of us posted blogs about our amazing products — the collective credibility and awareness of our products would grow even more!
Prompt 5: List out top influencers for women ages 35–40 on the topics of health and business in the United Kingdom.
As a UFO, finding prospects is crucial for growing your business. ChatGPT can assist you in identifying top influencers for a demographic of your choice. You can uncover potential prospects by following these influencers’ followers and building your own social media account with the right theme and message. Consult ChatGPT for ideas to make your social media page relevant for the followers you want to attract.
ChatGPT is a helpful tool for UFOs looking to streamline tasks and focus on what matters most: growing our businesses. Its answers may need fine-tuning before sending or posting, but it saves time by getting you started with initial drafts rather than blank sheets!
By Andrew Chee, Director of Field Development for Canada
