Welcome to the 2017 Market America World Conference! The atmosphere is electric and if this is a preview of the days to come, get your popcorn ready because MAWC 2017 will be one for the ages! Starting the event off, Vice President Andrew Weissman came out for the preshow address and shared some tips with the crowd for how to maximize their time at MAWC 2017. Weissman encouraged the crowd to stay active and engaged on social media by using the hashtag, #MAWC2017.
After Weissman, the crowd was brought to their feet with an amazing rendition of the National Anthem by the phenomenal Marlana Vanhoose. It’s clear that the 20,000 UnFranchise Owners (UFOs) in attendance are ready to grow and learn as aspiring entrepreneurs!
Welcome to Market America’s 2017 World Conference – Loren Ridinger
In an electric entrance, Senior Executive Vice President Loren Ridinger made her way to the stage and the crowd went crazy. Loren welcomed the crowd to the 2017 Market America World Conference and expressed her excitement towards the upcoming days. “We embrace the possibility of creating a world where everyone can flourish,” said Loren!
Loren urged the crowd to claim their destiny and to become one with themselves. “Will you do it with us?”, Loren repeated this throughout her speech because she truly believes that if you grow your business with Market America, you will find success!
Loren discussed some of the new products and technologies that will be presented at MAWC 2017. One of the newer programs that Loren was excited to talk about was SHOP Local. “You can now convert your spendings into earning and earn Cashback in your neighborhoods!” Loren also highlighted the future of the Shopping Annuity and how her husband, JR Ridinger, will go back to the basics and teach the crowd how to master the Shopping Annuity, step-by-step.
“Our philosophy of changing the way you shop changes the way you live.” To this date, there has been over $29 million awarded in Cashback rewards and over $3.8 billion have been earned by the UFOs. You simply cannot ignore what Market America and SHOP.COM have become. The stats back it up!
Loren left the crowd with this thought. “We are unstoppable. We were all created equally. Find the one reason WHY. It’s time to stop listening to all of the critics!”
Presentation by Mayor Levine
JR Ridinger joined the stage and discussed the importance of how Miami is a hotbed for entrepreneurs. “Miami is the mecca! It’s like the Vatican!” JR spoke very highly of his friend, the honorable Philip Levine, Mayor of the City of Miami Beach. JR thanked Mayor Levine for allowing him to thrive in Miami and for supporting the American dream. Mayor Levine walked out on the stage and thanked the Ridingers for being the spirit of this country and for supporting the American entrepreneurial dream. Levine said “We need more people like you in this country!” Loren spoke so highly of Mayor Levine and even gave her stamp of approval for him to run for President in 8 years!
Work Smarter Rather Than Harder – Andrew Weissman & Jim Winkler
Vice President Andrew Weissman and and Vice President of Sales Jim Winkler thanked the crowd for their incredible energy and got right into what is meant to work smarter rather than harder. Weissman and Winkler discussed the idea of result producing activities and how if you use the products, you will share the business. It’s all about duplicating the keys to success, something that JR has preached since the inception of this business twenty five years ago.
People will duplicate what you do, but not necessarily what you say. You have to fall in love with the process. Becoming a Master Member starts with building a foundation in the Getting Started Guide on UnFranchise.com. Winkler said “All you have to do is share the foundation with your team, duplicate it, and you will find success.”
The question everyone asks is, “What should I do to be successful?” Some of the tools to be successful involve completing the Shopping Annuity assessment, attending one Basic 5 Training, purchasing a minimum of three tickets to World Conference and International Convention. This and more will all lead to becoming a Master UnFranchise Owner.
The old way to becoming a Master UnFranchise Owner was a headache and full of unnecessary paperwork. Because of this, Weissman and Winkler introduced the Online Submission for the Master UFO Program. If we are an online business, why not be able to submit your submission for the Master UFO Program online? Well, now you can! Weissman went in-depth about how newer online tools will tell you how you are doing in your submission.
Winkler touched on some of the exciting additions that are coming soon on UnFranchise.com. Soon, UFOs will be able to search for teammates individually to check Master UFO status. They will also have the ability to see who satisfied Master UFO criteria, and they can take the Basic 5 Diagnostic test online. Weissman said “We are the only company in the world that can put the power back into the consumer.” A new video campaign that highlighted UFO Business Presentations was also made in order give the business a fresh look.
Last year, changes were made to the UBP PowerPoint presentation as well as the UBP Flip Chart in order to better become a Master Recruiter. These updates and changes were necessary in order to stay up-to-date on current trends and business ideologies in 2017. Now, there is a brand-new UBP video to show new recruits and team members. You can currently view it on Market America YouTube. The new video will help UFOs become Master Recruiters because it “never makes a mistake.” It’s the same information every time. “Use the videos and segments to your advantage. Talk with your recruits while you watch the video. Interact and ask questions. It will only help your business,” preached Winkler.
New technological changes have only benefited how UFOs recruit in the business. The updated UBP Powerpoint presentation answers The WHY in this business because if you ask the WHY, then you’ll understand the WHAT and HOW. Winkler also brought up the UBP Flip Chart and for new UBP video is live right now and ready to go.
From there, the UnFranchise Virtual Partner app was the center of attention. The UnFranchise Virtual Partner app is a revolutionary mobile and web app designed to support you in the launch and development of your UnFranchise. “I’m hopeful that everyone will download this today and realize how empowering this concept prompts us to use result-producing activities.” With close to 20 videos in the app, that will train you to become a better UFO. This app was created by some of the executives on Market America such as Dennis Franks and Kevin Buckman so it’s like they are the ones who are giving you personal insight! The UFVP app is free to download and it’s available globally on all Mobile devices.
Finally, Winkler touched on the importance of Moving Up seminars. They are a fast track to success. It’s a two-day small group training in an 18 hour extensive course where individual trainers go through their specific concepts on how to succeed in this business. Bring your team to these events because it’s fun to see results together!
Shopping Annuity Tools – Chris Peddycord and Elsi Pacheco
Vice President Business Integration Chris Peddycord hit the stage next and restated how it’s been a great start to MAWC 2017. Chris talked about the Shopping Annuity and discussed the importance of the product detail pages that just went live this week. UFOs now have the ability to create real estate on these pages by submitting pics and graphics towards each products that will be used to sell the products. Chris said, “Who sells products better than you guys? Nobody!” More improvements are coming soon so stayed tuned!
The biggest thing that Chris discussed was the updated Shopping Annuity Assessment. It’s now a full 360 experience. The new assessment focuses on engagement and tracking in order to better personalize your products of choice. It’s totally fine for new UFOs to not know the products right away because the product information will be right in the assessment.
Other improvements in the assessment involve more in-depth savings projections and time as well as the ability to account for life events. You can now track life events on our websites in order to appropriate your spendings for events such as birthdays and life events.
Chris wants the Shopping Annuity and its website to be as personalized as possible. A toolbar while shopping allows UFOs to drag and drop their products as they please in order to keep track of them. UnFranchise and SHOP.COM will remind you what you are buying. Take the assessment today as they strive to reach their goal of 50,000 Shopping Annuity Master Members.
Following Chris was the energetic Director of UFO Marketing, Elsi Pacheco. Elsi went into detail about how to grow your UnFranchise Business and Shopping Annuity through social media. “We’re going to have Shopping Annuity movies. We are going to have a Shopping Annuity book. We need you to make it happen!”
There are over 1.6 billion active social media accounts globally so there are so many ways to brand your products and business. If you duplicate your business on your pages, it will curate social shopping and you have the chance to become a Master Member, like Mr. Shopping Annuity himself, Carl Eklund. Elsi and her team want to give you the recognition that you deserve for converting your spendings into earning!
Elsi urged the crowd to follow the Shopping Annuity on social media and introduced the new global Snapchat account, MAWorldwide. This is a fun way to show what is happening in Market Worldwide 24/7, 365 a year. As Elsi danced off stage, she told us to, “keep growing your UnFranchise through social media.”
All the Way Up – Fat Joe
The crowd is always happy to see the President of Urban and Latino Development, Joseph “Fat Joe” Cartagena. He is a seasoned professional when it comes to interacting with the crowd and generating excitement. “I told you Market America is going to get bigger every year. We are going to be a household named like Pepsi and Burger King.”
Fat Joe delivered a heartfelt speech about the potential troubles in America and how it’s so hard to generate security and comfort in business today. When Joe is faced with the question of “Why Market America,” there is only one way to respond: “It’s the only system that works!” You don’t see this anywhere else! Joe discussed the spirit and energy of Market America and how the country can learn from us because our motto is “One Team, One Dream.” Joe preached the idea of how you can become your own boss and see your own goals become a reality. Joe highlighted how JR didn’t come from wealth and how his success is now being shared with every single person in this company.
Joe said, “If you don’t believe in yourself, how will your team believe in you? It’s not about being lucky. It’s about working hard and practicing your fundamentals.”
From hard times and struggle, Joe was able to take the negatives into positives and made the biggest album of his life. The same success story parallels to Market America. Take all of your negatives, take it to the streets, work hard, and turn it into financial and business success!
Before leaving the stage, Fat Joe gave powerful performances of his hit singles, Lean Back and All The Way Up, which is nominated for two Grammys in 2017.
To close the morning session, Executive Director, Dr. Sharon Lawrence, shared her success story in Market America and described how Isotonix OPC-3 changed her life. At first, Dr. Lawrence did not want to build an UnFranchise Business and described herself as “everyone’s worst nightmare.” The turning point in Dr. Lawrence’s life was when her daughter got accepted to college. Fearing economic hardships, she flew down to Miami and gave World Conference a shot. Simply put, it changed her life. Because of what she learned at Conference, Dr. Lawrence was able to send her daughter to college, purchase two homes, and give her the financial stability to live a happy and full life!
Day 1 of MAWC2017 was inspirational! Stick around for more business building tips in this afternoon’s power-packed session!