Welcome to the 2018 Market America World Conference! We are so happy to be back in Miami with the UnFranchise Family! Vice President Andrew Weissman gave his annual speech to kick the day off and enhance the experience for UnFranchise Owners. Andrew emphasized social media and how all UFOs should use the official hashtag #MAWC2018 on their accounts.
After Andrew spoke, Singer-songwriter Carrie Manolokas took the stage and gave a rousing rendition of the National Anthem.
Welcome to Market America’s 2018 World Conference – Loren Ridinger
As always, Senior Executive Vice President Loren Ridinger gives her welcoming address to kick off MAWC2018. Loren stressed how Market America is all about families and how this company can give you the freedom to spend more time with your loved ones. Loren even invited her grandchildren on stage to show how family is at the heart of Market America.
25 years is such a monumental accomplishment that Loren made everyone stand up and thanked them for their commitment to this company. “The last 25 years have been marked by magic moments. I can’t remember life before Market America and I don’t want to!” The first 25 years have added value and purpose to our lives. Loren said you are never going to be 100% ready in whatever you do. Stop trying to convince yourself that you can’t do it and just do it!
Loren teased what is on the way during this World Conference such as new products, Shopping Annuity enhancements, and techniques for growing as an UnFranchise Owner. You have nothing to lose and everything to gain because we are the answer to all of our problems.
“Will you join us?”
Chairman and CEO JR Ridinger joined Loren on stage for a moment of gratitude for Pam and Tony Bowling, who are not here for the first time in 25 years due to Tony’s recent health complications.
Tools for Recruiting and Duplication — Andrew Weissman & Jim Winkler, Sarah Rose Stack, Gary Rogers
Vice President Andrew Weissman and Vice President of Sales Jim Winkler hit the stage to discuss the tools for recruiting and duplication. Jim said it all comes down to result producing activities and if you do them, you have a chance to succeed. Every aspect of the Basic 5 must be implemented into your business so it can build.
“The Getting Starting Guide sets the expectations for the new UnFranchise Owner. It’s all about getting your foundation built so you can become a Master UnFranchise Owner.” There is now an online submission for the Master UFO program on UnFranchise.com. There is more to this business than making money such as making new friends, securing financial freedom, and the ability to work from anywhere.
Andrew began to discuss the importance of audios and how UFOs can listen to them on the new and improved UnFranchise Media App. Jim described this as “brainwashing yourself for success.” Andrew announced a new partnership with Deductr that will eventually help UFOs file their taxes and record deductions in order to save more money.
Director of Internet Sales and Training Sarah Rose Stack joined Jim and Andrew on stage to talk about how the UnFranchise can change your life. Sarah said that you need to treat your business as a professional would. The UnFranchise Prospecting App was created to combat the idea of professionalism in order for UFOs to practice organized business building. Sarah discussed the brand new, reimagined MarketAmerica.com, that will launch in a few weeks. “It’s not just a credible source anymore. It is now going to be a recruiting tool.”
Jim mentioned the Moving Up Seminars in 2018 and how they are a fast track to success. It’s 2 days of training with 3 trainers, which adds up to 18 hours of training. It is a lot of training in a small group so it is perfect for practicing result-producing activities. Director Gary Rogers came on the stage talk about the positives of Moving Up Seminars. “It’s not training. It’s transformation.” You hear things differently, you take action, and you can’t hide in a Moving Up Seminar. You learn to invest in yourself!
Uberization: The Future of the Shopping Annuity — Chris Peddycord
It’s Shopping Annuity time as Vice President of Business Integration Chris Peddycord presented next on stage. The new Shopping Annuity Assessment is live. The Assessment is meant to create belief because a UFO has to believe that they can save money by converting spending into earning. All of the new enhancements are live, which specialize in personalization in order to make the Shopping Annuity easier and more convenient.
Chris identified new additions to the Assessment that are coming soon such as a new tracking system to project your savings. A new quick view is also on the way, which will highlight product testimonials and allow for UFOs to use Express Pay. Personal recommendations from UFOs will make it easier to find products that you want. The homepage of UnFranchise.com is currently being redesigned to become more user-friendly and inviting. “When we have a system that has worked for more than 25 years, why are we not making more noise about the Shopping Annuity?”
The best way to learn about this Assessment is to actually take it to go to UnFranchise.com to start your Shopping Annuity journey!
Shopping Annuity – JR Ridinger and Lenny Allene
In an electric entrance, Chairman and CEO JR Ridinger hit the stage to discuss the Uberization of the Shopping Annuity. Uber matches driver to rider and rider to driver. That is exactly what the Shopping Annuity is like, matching product to people and people to product.
JR compared this presentation to a class in a university. This is Shopping Annuity Economics 101 with One to One Marketing and Digital Aggregation. “I want to change your thinking from wrong to right and from locked up to possibility thinking,” JR stressed the importance of staying ahead of the curve because, in the digital age, things are changing constantly. In order to explain this session on the Shopping Annuity, JR used math and logic. You don’t need to get both principles, but you need to have an understanding of at least one.
“The Shopping Annuity is not a thing. It is a process. It’s a way of life and a way of thinking.” Nothing in terms of principles has changed since Market America’s inception. The plan works. JR said that in a digital age, the power of the economy can go back to the consumer and that will change the world.
What Market America has that no one else has: a monetized network, a universal shopping cart, products, tracking system, Shopping Annuity Assessment, and the MPCP.
“Would you go to another business and buy a product at the retail price or buy it from your own business at wholesale?” This is why the Shopping Annuity works. JR brought up 500 BV and explained how UFOs can reach it every month with the creation of Shopping Annuity BV, or SA-BV. Starting next month, UFOs can choose products that they would want to be on the BV line and vote on it every month. Your order = 1 vote. These BV products are not for retail, but they can get a UFO over the 500 BV mark every month.
There are three categories of products: BV products for retail, SA-BV products, and IBV products. JR brought up the survey from MAIC2017 where UFOs voted on what products they would like to see on the SA-BV line. Toothpaste was at the top of the list, and now available is the new Shopping Annuity Toothpaste. “You are saving money when you buy products on SHOP.COM. We are not trying to get you to spend. We are trying to get you to save.” You can find the new SA-BV products on UnFranchise.com.
This polling process for new BV products will eventually become a standard operating procedure. The results will be based on how many people buy the products. This is the Uberization becoming a reality. The Mass Marketing Paradigm Shift is underway. Before, the consumer pays for it all and doesn’t get rewarded or paid for what they buy. JR said that we do not need the brick and mortar system anymore. “Do something with your life. Vote. You have the power!”
We can now match product to SA members and members to product by connecting them to the best product landing page and item, best source, or the best selection. This is great for building your teams. Every SA member or Shopping Annuity Master Member (SAMM) has taken the Assessment and has a list. HElp them find it and narrow selections. Push it to them rather than struggling to find it. You need to be a SAMM in order to sell the client program.
In order to become a SAMM, you must complete the Assessment, enroll in UnFranchise autoship to satisfy the BV accrual option (50Bv, 100 BV Coordinator, 150 BV Executive coordinator and UFMS), satisfy the Shopping Annuity Member criteria (purchase 500BV per month and purchase $1000 per month). SAMMs receive free shipping.
JR invited Master Coordinator and Market UK leader Lenny Allene to the stage to discuss how the Shopping Annuity is a belief system. Len believes that every time you talk about the Shopping Annuity, you are talking about money. It’s money that they can earn when they convert spending into earning. “The trick is finding out how much money people need to spend. It doesn’t matter what number they give you.
The Last Laugh: Vision to Victory — Dennis Franks & Vince Papale, JR Ridinger
Executive Vice President Dennis Franks and Motivational Speaker and Author Vince Papale were next on stage to talk about their new book “Last Laugh: Vision To Victory.” Both Dennis and Vince were members of the Philadelphia Eagles. Vince was the subject of “Invincible,” which starred Mark Wahlberg as Vince Papale. The book is a motivational book that tells the story of Dennis and Vince’s friendship as well as sharing the lessons the two have learned over the years. The book how dreams can be achieved.
It all comes down to the 7 V’s such as vitality, vigor, and victory. It’s known as the Victor’s Code. These will all lead to winning at life. Dennis and Vince talked about athletes who have had the “last laugh” and are in the only hall of fame that matter, the hall of fame of life. These different personalities gave their inspiring stories and advice in the book. TOm MAnion, Ken Mok, Ariel Hemingway, Pat Croce, Jim Harbaugh, and JR Ridinger are all featured in the book. “The victory is right in the room right here.”
JR Ridinger came on stage to explain the parallels between business and sports. Dennis and Vince are both success stories that show how two underdogs that are not supposed to make it make it anyway and get the last laugh.
Power Profile – Drtian Hodo
National Supervising Coordinator Dritan Hodo came to the stage and stressed that UFOs must have gratitude in order to succeed in life. Dritan shared his inspirational story of how he got into the business and how one of his friends convinced him to join Market America. “Seven years later, it has been the best decision of my life.” Dritan thanked a lot of his teammates for teaching him how to work hard and thrive as an entrepreneur. It’s so important to build a winning culture in order to have a winning vision.
Day 1’s morning session was slammed! Get ready for an even busier afternoon (shh…new Motives products!)