Fat Joe Leads Hurricane Relief Effort For Puerto Rico

November 7, 2017, Greensboro, NC- Joseph Cartagena, better known by his stage name — Fat Joe — is known throughout the world for his catalog of hit songs, including “All The Way Up” and “Lean Back.”  Most recently, however, Fat Joe has become equally known for his successes as an entrepreneur, philanthropist and family man. When Hurricane Maria recently hit Puerto Rico – right on the heels of Hurricane Irma — the level of destruction was considered apocalyptic. Once Fat Joe learned that the residents of Puerto Rico were not receiving essential supplies, including food and water, he focused all of his energy on personally placing such life-sustaining supplies into the hands of the suffering residents of Puerto Rico.  For background purposes, Fat Joe was raised by parents of Puerto Rican and Cuban descent so this crisis really hits home for him.

In response, Fat Joe partnered with New York Governor Andrew Cuomo, superstar Jay-Z, radio personality and actress Angie Martinez and other influential friends to create and lead a powerful relief effort. Together, they successfully raised 2 million pounds of vital supplies for the people of Puerto Rico that filled five planes. The struggle, however, continues for the people of Puerto Rico. With about 80 percent of those living on the island of Puerto Rico still without power, many residents have been told that it could take until January 2018 for power to be restored.

While the Market America|SHOP.COM family was honored to financially support and promote Joe’s efforts to place critical supplies directly into the hands of the people of Puerto Rico, as an added show of support, Market America|SHOP.COM has committed its substantial social media and blog assets to promote the ongoing relief efforts of Joe’s partner, Governor Cuomo and The Empire State Relief and Recovery Effort for Puerto Rico and the U.S. Virgin Islands (https://www.ny.gov/programs/empire-state-relief-and-recovery-effort-puerto-rico-and-us-virgin-islands).

Last week, Governor Cuomo left for Puerto Rico to help address the top two needs facing the people of Puerto Rico – access to clean water and the restoration of power. Governor Cuomo’s website allows anyone to consider volunteering, donating or, for those in the New York area, to consider dropping off needed supplies. For this reason, and our ongoing support of Fat Joe and the partnership he built with Governor Cuomo, Market America|SHOP.COM will continue to use the power of social media and the power of its people to promote the website – https://www.ny.gov/programs/empire-state-relief-and-recovery-effort-puerto-rico-and-us-virgin-islands. Market America|SHOP.COM continues to encourage people to consider donating whatever they can to help the people of Puerto Rico.


Several Market America|SHOP.COM leaders have come together to share their own personal reasons why they are supporting this relief effort for Puerto Rico:






Currently in its 25th anniversary year, Market America, Inc. is a product brokerage and Internet marketing company that specializes in One-to-One Marketing. Its mission is to provide a robust business system for entrepreneurs, while providing consumers a better way to shop.  Headquartered in Greensboro, NC, the company was founded in 1992 by Chairman and CEO JR Ridinger and has generated $7.6 billion in accumulated sales.  Market America employs nearly 1,000 people globally with operations in the United States, Canada, Mexico Taiwan, Hong Kong, Singapore, Australia, United Kingdom, Spain, and Malaysia. Through the company’s shopping website, SHOP.COM, consumers have access to over 60 million products, including Market America exclusive brands and thousands of top retail brands. Market America’s revolutionary Shopping Annuity program, which helps smart shoppers convert spending into earning, is an extraordinary and financially meaningful benefit of the business. Internet Retailer has ranked SHOP.COM #66 in the 2017 Internet Retailer Top 500 Guide and the 18th fastest growing Internet Mobile Retailer. By combining Market America’s entrepreneurial business model with SHOP.COM’s powerful comparative shopping engine, Cashback program, Hot Deals, ShopBuddy™, Express Pay check out, social shopping integration and countless other features, the company has become the ultimate online shopping destination.


Contact Information:

Gillean Smith, Public Relations Manager




Public Relations

Public Relations

Public Relations Team at Market America | SHOP.COM

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