Get to Know All the NEW in Motives

We recently announced a new lineup of exciting features and Motives products coming in the Fall/Winter season. Here’s a full roundup in case you missed it at MAIC 2021. 

Introducing the New Custom Skin Quiz

Your skin is unique. Create a custom skincare routine with products personalized for your skin type and skin goals. This quiz is brand new to your site and makes it even easier for you to provide the products best suited for your customers. It has been updated with all the latest products from all of our incredible skincare lines. This is one of the biggest enhancements announced at International Convention!


Sublime Eye Shadow Palette

Social life is coming back, and it’s infused with festive optimism — after all, it’s the holiday season! Even if we need to keep the celebrations to a tight-knit group, we still need to bring on the glam. What better way to do that than with the Motives® Sublime Eye Shadow Palette? This gorgeous palette features a neutral matte taupe, a shimmering champagne, a gold-glittered smokey brown, and an elegant pearlescent emerald. Give the night something to obsess over with your sublime new look.


The Sublime Eye Shadow Palette includes the following elevated shades (from top left):

  • Elevate: a neutral matte taupe
  • Divine: a pearlescent emerald green
  • Supreme: a gold-glittered smokey brown
  • Glorious: a shimmering champagne

Sublime Luminizing Jelly

Take a dip in this incredibly sublime, high-shine potion. Completely versatile and easily transitional, this jelly-like gloss will take your look to a next-level glow. This multitasking highlighter is designed to be worn over makeup to add a glossy look to eyes, cheekbones, lips, collarbones, EVERYWHERE! It’s our best-kept secret, and we are obsessed.

Motives Hand-Held Mixing Palette

Maximize your mixing skills with the Motives® Hand-Held Mixing Palette — an essential makeup accessory to keep on your vanity or in your artistry kit to mix all your favorite formulas easily, cleanly, and safely. Whether you use the palette to mix serum/SPF into your foundation, mix one of the new Sublime Luminizing Jellies with your favorite eye shadow, or just to apply product to keep the back of your hand free of unwanted stains, you will find more ways than one to take advantage of this innovative tool. It cleans off easily with a makeup wipe or your favorite cleaner.

LA LA Liquid Lipsticks

Just as fierce as La La herself, this new lineup of richly pigmented shades will have you experiencing obsession at first swipe. Unleash the beauty of this long-lasting, cushiony formula that is infused with nourishing ingredients that will not only keep lips lavished in “go get ’em” color, but also keep lips soft and hydrated. Kiss-proof, this long-wearing, the no-budge color will lay down lightly on lips, setting to a velvety-soft matte finish for the most comfortable wear. Available in three gorgeous shades to suit all skin tones, we know you will find your new cult favorite in no time!

Motives® LA LA Liquid Lipstick comes in three long-lasting shades:

  • I Dare You: a neutral mauve nude
  • Dream On: a luscious berry
  • Cinnamon & Spice: a decadent chocolate red-brown

Romance and Déjà Vu Lip Kits 

Your secret weapon to perfectly contoured lips, the Motives® Lip Kit features a creamy, ultra-pigmented, luxe matte lipstick and coordinating mini lip pencil. Take out all the guesswork with these perfectly curated pairings. These dynamic duos make lifeless lips a thing of the past. Give your lips clear definition with the mini lip pencil and turn up the volume with the matching lipstick. Use them individually or mix and match for a look that’s uniquely you. Romance is a dreamy nude pink and Déjà Vu is a universally flattering vibrant pink. 


New Looks Added to the Virtual Try Me Feature

You asked, we delivered! We added new looks to the Virtual Try Me feature so you and your customers can have an even better virtual try-on experience. One of the major updates includes being able to try on full face looks from the Super Power Mattes campaign and of course, we also added all the new products to the experience. 

What new products and features are you most excited about? Connect with Motives on Instagram, Facebook and/or Twitter and let us know! Preorder all the new amazing product lineup to be the first to receive once officially launched. Remember, sharing your own experience with the products is key. We know your customers will love them all as much as you do! 


Jacqueline Garcia-Casals

Jacqueline Garcia-Casals


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