If you aren’t using hashtags on every social media post you make, you could be missing out on business opportunities! By using hashtags, posts will readily appear when someone searches any of these hashtags, which is a common practice especially on Instagram. Every single post you create- whether on Facebook, Instagram, or Twitter- should include hashtags. Read on to learn how to effectively use hashtags to reach a larger audience on social media.

Did you receive Market America exclusive brands for Christmas? Snap a photo and share it on Instagram using the official brand hashtags. Did you do your online shopping at SHOP.COM? Next time, take a picture of the perks such as shopping from the comfort of your home, avoiding the weather and lines, shopping in your pj’s! Think of hashtags as a way to capture a photo in a word and make it searchable. If Jane Doe is fascinated with makeup, she may go to Instagram and search #makeup for beauty inspiration. If you’ve used #makeup in your photo of Motives Cosmetics, Jane (who is completely outside of your social media circle) could see your photo and reach out for more information about Motives. Hashtags are a brilliant and simple way to reach a global audience.

Whenever you create a post for your business, be strategic with the hashtags that you choose. Using general hashtags such as #business or #makeup will allow your post to appear in search results to a large, global audience. On the other hand, using #UnFranchise or #Isotonix is a term specific to Market America, so you’ll be reaching an exclusive audience by including it in your posts.

Twitter

Twitter is a social media platform that is focused on what’s happening now. Think of it as a news alert platform. We highly encourage you to use tweet using hashtags and jump into the conversation that is happening now, all around you!

Instagram

Before you click “upload” and share that photo with your Instagram followers, make sure you include a fun caption and a few relevant hashtags. If the photo contains brands, use the specific brand hashtags. Only include hashtags that are relevant to the photo, otherwise, it can be confusing and spam-like.  Again, think of hashtags as a way to capture what’s going on in the photo and what message you’re trying to convey.

Facebook

#Does #it #annoy #you #when #your #friends #hashtag #every #single #word #in #a #post? You’re not the only one. Facebook is probably the least hashtag friendly platform, however, people abuse them and #turneverythingintoahashtag. See? That makes zero sense! Don’t, just don’t. Keep hashtags on Facebook user-friendly and simple. For whatever reason, hashtags aren’t used properly or as a tool for finding relevant topics often. Limit yourself to 2-3 hashtags on Facebook.

The social media team uses hashtags on every post for many reasons. The main reason is for branding purposes. Here’s a list of hashtags that you should implement into your business posts.

Market America Hashtags:

#marketamerica

#entrepreneur

#unfranchise

#business

#MAWC2017

#MAIC2017

SHOP.COM Hashtags:
#shoponSHOP

#Cashback

Shopping Annuity Hashtags:

#shoppingannuity

Motives Cosmetics Hashtags:

#motivescosmetics

#motives

#makeup

TLS Weight Loss Solution Hashtags:

#tlsweightloss

#findyourfit

#tls21days

#ShakeItUp

#TransformationTuesday

Isotonix Hashtags:

#isotonix

#WellnessWednesday

#ultimatealoe

#mochatonix

DNA Miracles Hashtags:  

#dnamiracles

#dnahomesolutions

Lumiere de Vie Hashtags:

#lumieredevie

#skincare

#ldv

Which hashtags do you commonly use on Facebook, Twitter, and Instagram? Leave a comment and let us know!