Your new favorite daily dose of SPF to help protect your face from harmful UVA and UVB exposure while nourishing your skin. This is a skincare product that ALL of your customers should be using all year long both men and women! Read on to learn more about the new Lumière de Vie Daily Brightening Broad Spectrum SPF 50 formula and benefits along with selling techniques.

Lumière de Vie Daily Brightening Broad Spectrum SPF 50

Lumière de Vie Daily Brightening Broad Spectrum SPF 50, the essential your skin can’t live without. Protect and care for the skin with this silky, fast-absorbing crème that provides high protection from UVA and UVB exposure while soothing, brightening and evening skin tone. Protect your skin every day; you can thank us later.

Benefits

• Four active sunscreen ingredients protect your skin from damaging UVA and UVB rays that can cause burning, reddening and pre-mature aging
• Ideal for skin types especially sensitive to burning as SPF 50 provides high level protection against sunburn
• Brightens and evens skin tone for a healthier more radiant-looking complexion
• Helps reduce the appearance of dark spots
• Helps protect and soothe the skin
• Smooths, softens and moisturizes the skin
• Paraben Free

Key Ingredients

Avobenzone, Homosalate, Octisalate, Octocrylene

This blend of active sunscreen ingredients generates a sun protection factor of 50, which provides high protection against sunburn and as such is suitable for those whose skin is highly sensitive to sunburn.

Hexylresorcinol

Hexylresorcinol is an organic compound with antioxidant properties and a long history of use in multiple applications. When use topically for skin care, hexylresorcinol helps the skin to look brighter and reduces the appearance of dark spots.

Dimethicone

A silicone-based polymer, dimethicone acts as a skin conditioning agent to slow water loss from the skin by forming a barrier on the skin’s surface. As a skin conditioning agent, it helps keep the skin looking soft and smooth.  Dimethicone is also well known for its flow properties, which enhance the smooth application of personal care products.

FAQ’S

How do I use Lumière de Vie® Daily Brightening Broad Spectrum SPF 50?

Apply liberally 15 minutes before sun exposure. Use a water-resistant sunscreen if swimming or sweating. Reapply at least every 2 hours. Children under 6 months: Ask a doctor.

What are UVA & UVB rays?

UVA and UVB rays are a form of ultraviolet (UV) light that can be damaging to our skin and health. UVB are the rays that cause sunburn. UVA rays penetrate even more deeply into the skin causing early skin aging and increasing the risk of skin cancer.

Why should I use a broad-spectrum sunscreen?

While almost all sunscreens protect against UVB rays, not all protect against UVA. UVA rays make up 90% of all UV radiation and cause more damage to the skin, so it is extremely important to protect against both types. Broad-spectrum sunscreens, like Lumière de Vie® Daily Brightening Broad Spectrum SPF 50, protect your skin from two types of harmful rays; UVA & UVB, so you are fully covered.

Should I apply sunscreen before I apply makeup?

Yes! For maximum protection sunscreen should be applied directly to skin, before moisturizer and makeup. Another option is to double dip by first applying a layer of sunscreen, then moisturizer and finally another layer of sunscreen. No matter how you apply it is important that you allow any treatments/moisturizers to dry fully before SPF application, so that the sunscreen can be absorbed fully into the skin.

Ideas on how you can grow your customer base with these products:

1. Personally reach out to 1 person (current customers or potential) a day to introduce them to the new LDV SPF.
2. Challenge yourself to 30 skin consultations for the month (they will purchase more than just featured products (average sale $100 per consultation).
3. Hold clinics, events or classes (average event sales are $1000 per event).
4. Do a short LIVE video on your personal social media accounts with a short demo on the benefits of the SPF and talk about how everyone should be wearing it daily.
5. Do a short LIVE video with your skincare routine featuring the SPF and other LDV products.
6. POST tips about skincare and share the benefits of these revolutionary products.
7. Post social media images provided by creative. Right here in this album.
8. Consider writing a review on the products and encourage your customers to do the same.