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Motives Cosmetics: 2015 Year In Review

It’s safe to say, 2015 was a GREAT year for Motives Cosmetics! From new packaging to reaching 2 million Instagram followers to posh events with our amazing Motives trainers and mavens. We’ve been busy and we want to share these milestones with you and thank you for your continued support! Read on to see what we’ve been up to!





New Packaging   Early in 2015, we had some exciting news to share with you! The Motives Cosmetics brand launched a new logo and packaging! This elegant new design became available with all the new products launched in 2015. We put a lot of hard work into designing this new look, and the response has been incredible! With a luxurious color palette of navy and gold, this new look has taken our brand to the NEXT level!



Instagram   It was not too long ago that we celebrated finally reaching 1 MILLION followers on Instagram! It was a euphoric moment and this past year we had the privilege of celebrating again! In August of 2015, Motives Cosmetics reached 2 million Instagram followers and we couldn’t be more thankful for all the love and support we’ve received from our online fans! We truly do have the best fans and we celebrated together by doing a huge giveaway #Motives2Million featuring all the new Motives products launched at International Convention!

New Giveaway Graphic


Breast Cancer Awareness   Philanthropy is an important part of our brand’s yearly objectives. What better way to show gratitude than to give back? Last year we partnered up with and Isotonix during Breast Cancer Awareness Month to help spread knowledge on the importance of early detection. We launched our Touch of hope Hand Lotion which included an in shower self breast exam guide! This campaign was a huge success and we were able to donate proceeds to which helps make an impact on their mission to spread breast cancer awareness!

motives-us-36447-breast-cancer-awareness-social-media-graphicsv6-1080x1080Screen Shot 2016-01-05 at 4.46.14 PM

Motives Trainers Meeting  We had a blast celebrating our Motives Certified Trainers in New York City this summer with Loren and JR Ridinger on board the beautiful Utopia III ! We had an intimate gathering which allowed us to get to know our trainers better and hear their why and how Motives has changed their lives! Here’s a message from Motives Director of Field Development, Lisa Martin.


Motives Takes Miami  Just last month we hosted a special group of beauty bloggers and makeup mavens in Miami for a two day event, introducing them to the wonderful business opportunity with Motives. We exchanged ideas and took an in depth look at developing online trends in the beauty industry! These relationships help build our brand awareness and give us invaluable insight on how to stay ahead of trends. Check out this video below to get a peek at our time with these fabulous mavens!

Do you have a special memory with Motives in 2015? If so, please share with us in the comments below!

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Zizi Barhouma

Zizi Barhouma