This year’s TLS breakout introduced some new faces to the crowd. Our new Director of Sales, Melanie Nelson, took the stage along with our Director of Field Development, Sue Pasqual, to talk about a few key points:
- The TLS® mission & what we stand for
- TLS® as a business
- Our upcoming #FindYourFit Challenge
- Social Media Tips
What Is TLS® Weight Loss?
First things first – what does TLS® stand for & what makes us different?
With 1 in 6 dieting every year and 95% of dieters regaining the weight they lost, it’s safe to say that diets simply don’t work – but, TLS® isn’t a diet!
TLS, or Transitions Lifestyle System, is a program that helps others transform their lifestyle to feel healthier, fitter, and happier using science-based methods & supplementation. We’re not a fad diet or a trend – we’re the long-term, education-based solution to unhealthy habits.
By focusing on real foods, education, and fitness, TLS® Weight Loss sets the foundation for healthier habits with all of the support you & your customers need to maintain them for life.
Building Your Business with TLS®
TLS isn’t only a great lifestyle; it’s also a powerful major to build your UnFranchise business! Melanie went over how the 2019 projection for weight loss is over $200 billion, making now a perfect time to jump in.
Next, Sue took the stage to talk a bit about how you can grow with TLS. Sue talked about how our Coaches receive thorough training, online support, and dozens of marketing & educational resources in the back office to support your success. In addition, you’ll be motivated to continue to reach out to new customers by our Sales Challenges – big and small!
Our last challenge, Spring Into Summer, drew out three of our top sellers: Liberty Freeman, June Kasper, and Laine Ny. Each took a few minutes on the stage to talk about why they’ve fallen in love with the program & how they were able to come out on top for this year’s sales challenge!
TLS® Find Your Fit Challenge
Speaking of challenges, we’ve got another one coming up! After congratulating our winners, Melanie hopped back on stage to remind the crowded room to start getting customers registered for the 2019 Find Your Fit Challenge beginning September 4th!
This year’s Find Your Fit Challenge runs from September 4th – November 26th, perfectly positioned between the end of summer & the beginning of the holiday season. There couldn’t be a better time to bring new customers on-board! You can find more details on the challenge here.
Social Media Tips
Along with business-building comes social media! Online marketing is a crucial part of your business, so a strong social media presence is key. A healthy presence can help build your brand, bring in new customers, and help you create the residual income you deserve!
We recommend that you not only follow the pages & blog below, but that you engage with them as well!
Engaging with the corporate channels is important for the brand. It helps to provide social proof that your business has a legitimate brand standing behind it, and tells new customers that your products are products they can trust! That engagement also helps to generate awareness for TLS® as a whole, boosting the brand within the very competitive social media space while providing a community that new customers can’t help but want to be a part of!
There are a few ways to take advantage of the corporate page, aside from the benefits we’ve already mentioned. It comes down to 2 strategies: Share or Rip Off & Duplicate.
Sharing content is a great way to promote the quotes, blog posts, and lifestyle tips that are shared on our social media pages. These pieces of content don’t have links, so they’re great to share to existing & potential customers without worrying where they will be directed.
When sharing content, we always suggest sharing with an added comment. For example, add a comment about your favorite TLS® Shake recipe when you share an image of the shake! It helps you connect with customers and opens the door for them to ask questions.
Rip Off & Duplicate is a great tactic for posts that do include product links. Simply download the image & copy the text, then share it with your own link! Easy, right?
Remember, registered customers will always be redirected back to your site for the purchase – not corporate. So if you want to simply share the post as-is, simply share it to your private group that only contains your existing customers.
No matter which option you choose, these resources are there for you to use!
What was your favorite part of the TLS Breakout? Tell us in the comments!