For more than two decades, Market America | SHOP.COM has been synonymous with innovation, entrepreneurship and an exceptional online shopping experience. Together, they have helped define the future of social commerce while empowering UnFranchise® Owners to build successful businesses around the world. Now, we're taking the next step forward. Beginning Sept. 28 , we'll transition from SHOP.COM to a completely reimagined MarketAmerica.com —a modern, unified platform designed to create a better shopping experience, strengthen customer relationships and provide UnFranchise Owners with more powerful tools to grow their businesses. This isn't simply a new website. It's the next evolution of the UnFranchise Business . Why We're Making This Move MarketAmerica.com will become the central destination for everything Market America—bringing together our business opportunity, exclusive brands, educational content and shopping experience into one streamlined platform. Built on Shopify , the commerce platform trusted by millions of businesses in more than 175 countries, the new MarketAmerica.com gives us the flexibility to innovate faster while delivering: Smarter search functionality More engaging product pages Faster website performance Enhanced mobile experiences A foundation for future AI-powered capabilities Every enhancement has been designed with one goal in mind: helping UnFranchise Owners connect with more customers and grow their businesses. One Unified Market America Experience We're simplifying the customer journey by bringing our exclusive brands together under one digital destination. As part of this transition, SHOP.COM , MarketAmerica.com and many of our standalone brand websites—including sites such as Isotonix.com and GoTrim.com —will be consolidated into the new MarketAmerica.com platform (or the applicable country equivalent). Customers will no longer need to navigate multiple websites to shop their favorite Market America brands. Instead, they'll enjoy one seamless shopping experience featuring our complete portfolio of exclusive products. Following the transition, our core digital ecosystem will include: MarketAmerica.com UnFranchise.com ShopGlobal.com nutraMetrix.com This first phase creates a stronger shopping experience today while laying the foundation for future enhancements across the entire Market America platform. Built Around Our Exclusive Brands The strength of Market America has never been about offering everything to everyone. It has always been about delivering exclusive products backed by science, innovation, quality and results. Our focus is to highlight the brands that provide the greatest value to customers and the greatest opportunity for UnFranchise Owners. Brands like: Isotonix® Prime™ GoTrim® Lumière de Vie® These are products customers can't find anywhere else—and products they continue to purchase because they deliver results. Just as important, these brands are supported by something no online marketplace can replicate: the personal service, product knowledge and trusted relationships provided by UnFranchise Owners. Built for an AI-Powered Future The new MarketAmerica.com isn't just designed for today's customers—it's built for tomorrow's technology. As artificial intelligence continues to transform the way consumers discover products and shop online, our new platform positions us to embrace emerging innovations, including: Smarter product recommendations Personalized shopping experiences Enhanced search capabilities Improved content discovery Future AI-driven customer engagement tools These innovations will help connect customers with the right products at the right time while providing UnFranchise Owners with smarter tools to grow their businesses. Investing in the Future As part of this transition, Market America reached an agreement to sell the SHOP.COM domain. While this was not originally planned, it created a unique strategic opportunity to accelerate innovation and reinvest in the future of the UnFranchise Business. This investment will help us: Accelerate technology innovation Strengthen our digital infrastructure Enhance the customer experience Expand future platform capabilities Develop new tools and resources for UnFranchise Owners around the world Most importantly, it allows us to continue investing directly in the future growth of Market America and the entrepreneurs who power our business. The Future Starts Now This transition represents far more than a new domain name. It reflects a company that is more focused, more innovative and better positioned for the future of relationship-driven commerce. With a unified platform, stronger technology and an unwavering commitment to our exclusive brands, MarketAmerica.com will provide an even better experience for customers while creating new opportunities for UnFranchise Owners worldwide. The strength of Market America has never been defined by a website alone. It has always been defined by the people behind it. SHOP.COM helped shape one chapter of our story. Now, MarketAmerica.com begins the next.  And the future has never looked brighter.

There has never been a better time to start your UnFranchise® Business. In celebration of the 250th Anniversary of the United States , we're introducing the USA 250th Anniversary Fast Start Kit — a limited-time offer designed to help new UnFranchise Owners launch their business with confidence, experience our products firsthand and begin building momentum from day one. Hurry! This kit is only available until this Friday, Aug. 14. For just $250.00 (regularly $299.99 ), new UnFranchise Owners will receive 200 BV instantly , along with a collection of bestselling products and convenient samples that make it easy to experience, share and introduce Market America Worldwide products to others. What's Included Your USA 250th Anniversary Fast Start Kit includes: Isotonix® Daily Essentials Packets Isotonix® Digestive Enzymes with Probiotics Packets Isotonix® Cup Plus, an assortment of product samples to share and enjoy: Isotonix Essentials® Turn Up (2 samples) Prime™ Creatine Monohydrate with Taurine (2 samples) Tower+® Electrolyte Mix – Lemon Lime Flavor (2 samples) Awake® Energy Shot – Grape Flavor (2 samples) Even More Value In addition to premium products, the Fast Start Kit includes valuable business-building benefits: Instant 200 BV UnFranchise Owner Subscription (a $149.95 value) Two months of UFMS access (a $43.90 value) Whether you're ready to launch your own business or know someone looking for the right opportunity, the USA 250th Anniversary Fast Start Kit provides everything needed to get started with confidence. This special offer is available for a limited time only and ends Aug. 14 at 11:59 p.m. ET . Don't miss this opportunity to celebrate 250 years of possibility while taking the first step toward building your future. Learn more and get started today!

For more than two decades, Market America | SHOP.COM has been synonymous with innovation, entrepreneurship and an exceptional online shopping experience. Together, they have helped define the future of social commerce while empowering UnFranchise® Owners to build successful businesses around the world. Now, we're taking the next step forward. Beginning Sept. 28 , we'll transition from SHOP.COM to a completely reimagined MarketAmerica.com —a modern, unified platform designed to create a better shopping experience, strengthen customer relationships and provide UnFranchise Owners with more powerful tools to grow their businesses. This isn't simply a new website. It's the next evolution of the UnFranchise Business . Why We're Making This Move MarketAmerica.com will become the central destination for everything Market America—bringing together our business opportunity, exclusive brands, educational content and shopping experience into one streamlined platform. Built on Shopify , the commerce platform trusted by millions of businesses in more than 175 countries, the new MarketAmerica.com gives us the flexibility to innovate faster while delivering: Smarter search functionality More engaging product pages Faster website performance Enhanced mobile experiences A foundation for future AI-powered capabilities Every enhancement has been designed with one goal in mind: helping UnFranchise Owners connect with more customers and grow their businesses. One Unified Market America Experience We're simplifying the customer journey by bringing our exclusive brands together under one digital destination. As part of this transition, SHOP.COM , MarketAmerica.com and many of our standalone brand websites—including sites such as Isotonix.com and GoTrim.com —will be consolidated into the new MarketAmerica.com platform (or the applicable country equivalent). Customers will no longer need to navigate multiple websites to shop their favorite Market America brands. Instead, they'll enjoy one seamless shopping experience featuring our complete portfolio of exclusive products. Following the transition, our core digital ecosystem will include: MarketAmerica.com UnFranchise.com ShopGlobal.com nutraMetrix.com This first phase creates a stronger shopping experience today while laying the foundation for future enhancements across the entire Market America platform. Built Around Our Exclusive Brands The strength of Market America has never been about offering everything to everyone. It has always been about delivering exclusive products backed by science, innovation, quality and results. Our focus is to highlight the brands that provide the greatest value to customers and the greatest opportunity for UnFranchise Owners. Brands like: Isotonix® Prime™ GoTrim® Lumière de Vie® These are products customers can't find anywhere else—and products they continue to purchase because they deliver results. Just as important, these brands are supported by something no online marketplace can replicate: the personal service, product knowledge and trusted relationships provided by UnFranchise Owners. Built for an AI-Powered Future The new MarketAmerica.com isn't just designed for today's customers—it's built for tomorrow's technology. As artificial intelligence continues to transform the way consumers discover products and shop online, our new platform positions us to embrace emerging innovations, including: Smarter product recommendations Personalized shopping experiences Enhanced search capabilities Improved content discovery Future AI-driven customer engagement tools These innovations will help connect customers with the right products at the right time while providing UnFranchise Owners with smarter tools to grow their businesses. Investing in the Future As part of this transition, Market America reached an agreement to sell the SHOP.COM domain. While this was not originally planned, it created a unique strategic opportunity to accelerate innovation and reinvest in the future of the UnFranchise Business. This investment will help us: Accelerate technology innovation Strengthen our digital infrastructure Enhance the customer experience Expand future platform capabilities Develop new tools and resources for UnFranchise Owners around the world Most importantly, it allows us to continue investing directly in the future growth of Market America and the entrepreneurs who power our business. The Future Starts Now This transition represents far more than a new domain name. It reflects a company that is more focused, more innovative and better positioned for the future of relationship-driven commerce. With a unified platform, stronger technology and an unwavering commitment to our exclusive brands, MarketAmerica.com will provide an even better experience for customers while creating new opportunities for UnFranchise Owners worldwide. The strength of Market America has never been defined by a website alone. It has always been defined by the people behind it. SHOP.COM helped shape one chapter of our story. Now, MarketAmerica.com begins the next.  And the future has never looked brighter.

Out of Stock Update We know staying informed is important to you, so we’ve prepared a short list of items that are temporarily out of stock. This list represents only a very small portion of our overall assortment — approximately 99% of our catalog remains in stock , which is well above industry standards. The vast majority of products continue to be available as usual. Below, you’ll find each item’s SKU, name and expected restock date. Thank you for your patience and continued support as we work to replenish inventory as quickly as possible. Disclaimer Product availability may vary and estimated restock dates are subject to change based on supplier and shipping conditions. The items listed represent only a small fraction of our full catalog, and most products remain fully in stock and ready to ship. 

There has never been a better time to start your UnFranchise® Business. In celebration of the 250th Anniversary of the United States , we're introducing the USA 250th Anniversary Fast Start Kit — a limited-time offer designed to help new UnFranchise Owners launch their business with confidence, experience our products firsthand and begin building momentum from day one. Hurry! This kit is only available until this Friday, Aug. 14. For just $250.00 (regularly $299.99 ), new UnFranchise Owners will receive 200 BV instantly , along with a collection of bestselling products and convenient samples that make it easy to experience, share and introduce Market America Worldwide products to others. What's Included Your USA 250th Anniversary Fast Start Kit includes: Isotonix® Daily Essentials Packets Isotonix® Digestive Enzymes with Probiotics Packets Isotonix® Cup Plus, an assortment of product samples to share and enjoy: Isotonix Essentials® Turn Up (2 samples) Prime™ Creatine Monohydrate with Taurine (2 samples) Tower+® Electrolyte Mix – Lemon Lime Flavor (2 samples) Awake® Energy Shot – Grape Flavor (2 samples) Even More Value In addition to premium products, the Fast Start Kit includes valuable business-building benefits: Instant 200 BV UnFranchise Owner Subscription (a $149.95 value) Two months of UFMS access (a $43.90 value) Whether you're ready to launch your own business or know someone looking for the right opportunity, the USA 250th Anniversary Fast Start Kit provides everything needed to get started with confidence. This special offer is available for a limited time only and ends Aug. 14 at 11:59 p.m. ET . Don't miss this opportunity to celebrate 250 years of possibility while taking the first step toward building your future. Learn more and get started today!

The countdown to Market America Worldwide | SHOP.COM International Convention 2026 (ICON2026) is on! As you prepare for an exciting weekend of world-class training, networking and celebration, now is the perfect time to make sure everything is in place before you arrive in Greensboro. To help you get convention-ready, we've put together a quick checklist of important reminders. Be sure to check back each week for additional updates, event information and helpful tips leading up to ICON2026. Your #ICON2026 Checklist ✅ Register for Your Masterclass Sessions Secure your spot in the sessions you don't want to miss through GMTSS. Register Now ✅ Pre-Order Your Products for Complimentary Pickup Save time and shipping costs by ordering your favorite products in advance and picking them up during ICON. United States UnFranchise® Owners: Shop Now International UnFranchise Owners: Shop Now ✅ Review the Venue Bag Policy To help ensure a smooth entry into the venue, please review the approved bag policy before you arrive. Approved bags: Maximum size 12" × 12" × 6" . All bags will be inspected upon entry. ✅ Pack Your Disco Inferno Attire Get ready to dance the night away! Don't forget your Disco Inferno outfit for Saturday night's celebration. ✅ Reserve Your Spot for the Corporate Tour Experience Market America Worldwide headquarters during the Corporate Tour. 📅 Sunday, Aug. 23 🕗 8:00 a.m.–3:00 p.m. ET Reserve Now ✅ Explore Greensboro Take advantage of your time in the host city by planning visits to local restaurants, attractions and entertainment. Download the Greensboro Visitor Flyer ✅ Need a Hotel? There's still time to reserve your stay at the DoubleTree by Hilton Greensboro Airport. Reserve Now You're Almost Ready! Complete your checklist now so you can focus on what matters most—learning from industry leaders, connecting with fellow UnFranchise Owners and making the most of everything #ICON2026 has to offer. We'll continue sharing important reminders and event updates each week, so be sure to check back often as we count down to an unforgettable ICON2026. We'll see you in Greensboro!

The future of the UnFranchise® Business is about to take an exciting step forward. Join Loren Ridinger and Marc Ashley on Thursday, Aug. 13 at 9:00 a.m. ET for a special global announcement as they unveil the next chapter of innovation, technology and opportunity for Market America Worldwide. This exclusive presentation will provide an inside look at the vision driving the future of the company and how upcoming advancements will empower UnFranchise Owners around the world to grow their businesses in new and exciting ways. Be Among the First to Hear What's Next During this special event, you'll discover: The next evolution of the UnFranchise® Business. Exciting innovations and technology designed to support your success. How these new developments will create even greater opportunities for you and your organization. The vision shaping the future of Market America Worldwide on a global scale. Whether you're a new UnFranchise Owner or an experienced leader, this is an announcement you won't want to miss. Event Details 📅 Date: Thursday, Aug. 13 🕘 Time: 9:00 a.m. ET The future is built on vision, innovation and opportunity—and it all starts here. Register today and be among the first to experience what's next for the UnFranchise Business. Register Now