Know Before You Go: Your Key #ICON2024 Information

Preregister, sign up for the new First Look UBP and view the event agenda

We are thrilled to welcome you to the Market America Worldwide | SHOP.COM 2024 International Convention (ICON 2024), the premier event of the year where innovation, networking and business growth come together!

This year promises to be our most exciting yet, with a lineup of incredible speakers, breakout sessions and new product launches. Below, you’ll find all the essential details to ensure you make the most of your experience.

Click here to watch the English ICON 2024 “Everything You Need to Know and More!” Zoom replay.

Click here to watch the Chinese ICON 2024 “Everything You Need to Know and More!” Zoom replay.

Do now

  • Watch the replay of the Monday, Aug. 5, Zoom with Loren Ridinger, Marc Ashley, Steve Ashley and the Corporate Team as they dive into details about what you can expect from ICON 2024.
  • Don’t forget to assign your tickets ahead of time to gain access to our new digital event program starting Wednesday, Aug. 21! 
  • Register now for the corporate tour on Sunday, where you’ll see the new JR Ridinger statue in its place of honor right in front of the main entrance! Don’t miss your chance to also experience the JR Ridinger Museum, where you can relive magic moments and lessons from JR with iconic props like the tombstone, alarm clock, bean jar, hourglass, pumps, hamster wheel and more. But hurry because available tour times are going fast!

    Reserve Your Tour Time
  • Be sure you’re ready for all ICON 2024 events by downloading the UnFranchise Business App, UnFranchise Marketing App and SHOP.COM Mobile App, all available on Google Play and the iTunes App Store. And follow us on Instagram, Facebook, TikTok and YouTube!

Preregister on Wednesday, Aug. 21

Preregistration for ICON 2024 begins at 1:00 p.m. in Meeting Room 7 & 8 at the Greensboro Coliseum upper-level main entrance. You’ll want to do this to speed your entry into the Greensboro Coliseum main arena when the show starts on Thursday. Preregistration is where UnFranchise® Owners can pick up their translation headsets, welcome packets and VIP seating credentials (if applicable).

The Session with Amber is the place to be on Wednesday evening

New First Look Into the UnFranchise Business

A highlight of Wednesday’s events is the brand-new First Look Into the UnFranchise Business. Vice President Andrew Weissman will present this inaugural First Look from 7:30 – 8:15 p.m. at the Coliseum. It’s designed to pique the interest of prospective entrepreneurs with just enough information so they’ll want to learn more! Bring your prospects for this first look at what the UnFranchise Business can do for them — and their dreams. Click below to register for a First Look Into the UnFranchise Business.

Register for First Look

Final steps

You’re almost done! Here’s your final checklist:

If you need translation services, remember to bring your headphones received when you preregistered Wednesday afternoon.

Wear your new Market America merch to receive giveaways! 

Coming to the ICON Awards Ceremony and Party on Saturday, 8:00 p.m. until? The dress code is cocktail/party. 

Be in your seats on time after lunch for amazing giveaways!

Check out the agenda

If you’ve followed the steps outlined here, you’re ready for ICON 2024. Now it’s time to check out the ICON 2024 agenda and get ready to enjoy the show!

View the Agenda

Market America Worldwide | SHOP.COM ICON 2024
Dates: Aug. 22–25
Venue: Greensboro Coliseum, Greensboro, North Carolina
Host Hotel: Marriott Greensboro Downtown, free Wi-Fi and free guest parking | Book now for special $179.00 room rate!

We look forward to seeing you there; together we’ll make this an unforgettable experience that will change your life!