ma Jobs: Director of SEO

We’re hiring! Market America is looking to hire a full-time Director of SEO.

The Director of SEO will serve as a technology evangelist for the company; will partner cross-functionally to translate marketing initiatives into technology tangibles; and will build third party relationships around the Internet to help develop better linking strategies.

Key Responsibilities:
  • Discoverability, visibility to search engines – evaluate linking strategies across all Market America properties/sites
  • Crawl-ability – can each search engine get to content (examine use of session, cookies, dynamic content, registration walls, forms, etc.)
  • Relevance – Content worded properly for SEO?  Is there enough content on the sites (header tags, title tags, etc.?)
  • Measure – Enhance current tools and measurement to focus on SEO improvement
  • Improvement on Link Popularity and Index Count
  • Project Delivery:  Drive focused SEO marketing projects to ensure spiders can crawl/index site.  An example of this may be specialized landing pages for each city/state for the real estate products
  • Document “Best Practices” for SEO
  • Create process within the SDLC (software development life cycle) to ensure that SEO is part of technology’s procedures
  • Serve as a SEO Evangelist – Host sessions, perform code reviews -concerning support of the SEO process

Key Requirements:

  • Bachelor’s degree in computer science or equivalent professional experience
  • Programming skill should include the following  XML; XSL/XSLT; Javascript
  • 7+ years experience in SEO/SEM with team leadership responsibilities
  • Effective verbal and written communication skills and the ability to interact professionally with a diverse group of users and support staff

Location: Greensboro, NC (this is not a telecommuting position)

*Relocation assistance provided.  This position is not eligible for visa/sponsorship.

Do you meet these requirements or know someone that does?

Update: This position is no longer available. Click here to view other jobs available with Market America.

Key Requirements
· 5+ years brand management and new product development in cosmetic, beauty, skincare, fragrance, or fashion industry
· Bachelor’s degree; MBA is preferred
· Must have at least 5 years of new product development/marketing experience, relevant industry or consumer packaged goods experience
· A successful track record of product management successes
· International marketing/branding experience a plus
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