2013 International Convention: A Recap

Our corporate headquarters is buzzing today with the excitement from MAIC 2013. We spent an incredible couple of days with you, sharing new products, SHOP.COM developments, UnFranchise updates, and getting to know an incredible bunch of entrepreneurs! Thank you for making the trip to Greensboro! If you were here and didn’t have time to read our blog posts or if you were unable to join us for the event, here’s a full recap:

New Products
One of our favorite things to share with you at International Convention and World Conference are new products! Our Product Management team works hard year-round to bring you the latest in health & nutrition, beauty, and home goods. We launched some incredible new products at this event, including two brand-new product lines!

Changes for UnFranchise® Owners
Many new updates were announced during the event that will change the way you do your business! Look for an all-new Unfranchise.com to launch this week and if you haven’t already, click around on Marketamerica.com and get used to the new look of the site. We now offer direct deposit and online vouchers are scheduled to go live on August 15th. The ‘About Market America’ PDF has been updated along with the UnFranchise® Business Video. Both are great tools to use when telling new people about the company!

A New Challenge
On day one of the event, Coach Lydia was front & center to share incredible stories from our latest TLS Find Your Fit Challenge Winners and introduce an all-new Fall Challenge. You have until August 29th to spread the word or enter yourself!

Mobile
Mobile is essential for top companies today and our mobile team announced the latest in their efforts to be industry leaders! Throughout the event you had access to maeventnews.com, a site that can be visited from any mobile device. Did you find it helpful? It will be rebooted for each new event to come. Steve Ashley and Kevin Curley took the stage to announce updates to UnFranchise Mobile, including expansion to Hong Kong in October and Australia and the UK in December. Soon, we’ll also be rolling out a new SHOP.COM mobile site to make purchasing on-the-go even easier!

Going Global
A big theme of the event was “a new company.” As Marc told the audience on stage, “We are a new international company!” Our field leaders and corporate team are working hard to ensure that global expansion is a possibility for your UnFranchise® Business. The Emerging Markets Program (EMP) is constantly growing and evolving and JR even spoke to the crowd about the Global Unified MPCP. If you were at the event and had trouble keeping up or if you were unable to join us, watch the Global Unified MPCP Sunday morning breakout session on MeetON for free right here.

SHOP.COM Developments
Some of the best information from the event came from Chief Operating Officer Marc Ashley who announced the latest in SHOP.COM developments. Have you seen the new homepage? Not only does it have a new, clean look, but it also features new interactive banners with links to multiple products on each one! Soon you’ll also be able to customize the home page of your portal with products that are important to you! Trends also has a new look along with an easier navigation. The Home Advisor was officially launched at the event and you’ll be hearing much more about it here on the ma Blog over the coming weeks!

We’ll also be adding consumer goods to our arsenal soon! Marc announced a plan to make ordering and receiving non-perishable grocery store items a breeze with SHOP.COM. This initiative is still in development, but prepare for information as it become available. This expansion will also include SHOP.COM-branded products to offer you higher IBV and Cashback!

Social Media
Loren Ridinger and Steve Ashley gave a great presentation on day 3 about the power of social media and how you can leverage it for your business! Did you listen? Take some time to review your current social media channels and update profile pictures, biography/about sections, and review your content strategy. If you’re interested in testing out a Storeya.com account to create a store on your Facebook business page, don’t forget to use the code “SHOP.COM” for a 25% discount through the end of the month! Jim Winkler also spoke about the power of Facebook groups. Are you maximizing the potential of being part of a private group with other business owners? Work on your social media reach daily and you’ll see incredible results by the time we meet again in Miami!

A new company. A new opportunity. A new you.
JR’s closing address to the crowd was motivational, inspirational, and was a clear call to action to make the most of your life by following your dreams, working hard, and creating success with your UnFranchise® Business. Our recap of the last afternoon of MAIC 2013 can be read here.

We had a great time at International Convention and encourage you to purchase your tickets now to join us in Miami next February for World Conference. We promise to come back with more products, more advancements, and more business building lessons from our executive team! See you there!

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